SeaWorld

Travel + Leisure partnered with SeaWorld Parks & Resorts to create an inspiring custom video series designed to improve brand perception. In addition to art directing the videos, I also designed rich media units to showcase the numerous, world-class family travel experiences available exclusively at SeaWorld Orlando, Discovery Cove and Aquatica. As a result of the video series, SeaWorld experienced a +94% lift in purchase intent.

Role: Product design and development, Art Direction, Video Pre and Post-production, Styling