Time Inc Brands
2015

Art Direction

Experiential, Event Design, Design Systems, Marketing Collateral, Digital Invitations, Motion, Video, Sales Sheets, Sales Presentations

Charleston Insider’s Weekend is a multi-branded weekend long event in Charleston, SC between Time Inc brands and the Charleston CVB. The weekend offers a curated experience, featuring exclusive events hosted by local chefs, artisans, and personalities.

As Art Director for the Charleston Insider's Weekend, I led the design and branding for the event's signature logos and visual identity. I crafted a custom ticketing website to enhance the attendee experience and designed event collateral, including menus, signage, and access badges, ensuring a seamless and visually cohesive experience that reflected Charleston's vibrant culture and charm.