Custom photoshoot art direction to promote Bulova as a go-to holiday gift option for the fashion-forward woman. InStyle Executive Style Correspondent, Dana Avidan-Cohn, offered a behind-the-scenes glimpse of her holiday shopping traditions in a custom shoot for an InStyle.com native listicle. From her morning routine to her favorite NYC shopping spots, InStyle created a “day in the life of” campaign of a fashion editor during the holidays.

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